Proven in outages and turnarounds

Win in spite of the labor shortage by helping your workers succeed

Ready-to-deploy kits that protect schedule, reduce SIF risk, and lift retention and engagement, moving from compliance to contribution.

Your success is our guarantee: every deployment is a partnership, backed by ongoing support and ROI measurement that ensures results long after the purchase.

Choose Your Path

Owners & Executives

Cut 28–33% waste by converting worker insight into daily execution.

General Contractors & Project Managers

Win bids and hit schedules with crew-level clarity and feedback loops.

Subcontractors & Superintendents

Reduce turnover and rework with a 15-minute daily rhythm.

Safety Leaders & HR

Lower SIF exposure while improving morale and retention.

Design Your Deployment Journey

Step 1 of 3

Step 1: Select Your Top Pain Points

Tip: Choose all that apply. We'll weight the roadmap by how often kits repeat across your pains.

Step 2: Select Your Desired Outcomes

Step 3: Assess Your Change Readiness

Why this matters: helps sequence the rollout.

Your Custom Deployment Roadmap

Deployment Kits

View the full lineup of our workforce solutions.

Smart Start Kit

Lay the groundwork for success with values-based onboarding and orientation tools that shape first impressions and lasting habits.

Kickstart with Values

Drumbeat Cadence Kit

Establish a strong daily rhythm with tools that embed check-ins, planning habits, and worker-management alignment into the workday.

Activate Workday Flow

BootLink Recognition Framework

Fuel morale and reinforce desired behavior with printable posters, award templates, crew storytelling tools, and family-delivered appreciation.

Kickstart with Values

Spotlight Campaigns

Drive focus on emerging risks or recurring safety themes with ready-to-deploy education packs, conversation prompts, and challenge-based rewards.

Focus the Field

SIF Shield

Get full support for serious injury and fatality prevention with just-in-time knowledge tools, jobsite visuals, peer checks, and smart integration.

Deploy Field Defense

Family Link Pack

Build pride and connection with home-front newsletters, wellness prompts, recognition tools, and take-home updates that involve the whole family.

Send Pride Home

Visual Communication Kit

Turn your jobsite into a living culture, complete with visual cues, decals, QR prompts, and signage that reinforce pride, purpose, and presence.

Deploy Jobsite Signals

Crew Link Kit

Create instant team identity with onboarding swag, welcome kits, and customizable items that foster belonging from day one.

Foster Team Identity

Moment of Clarity

No blame. No clipboard. Just meaningful reflection. This model transforms traditional behavior-based safety into collaborative discovery.

Create Clarity Together

Pulse Check

Implement a rhythm that sets intention, sharpens focus, and aligns expectations.

Fuel Daily Focus

What You Can Expect in 30 to 90 Days

Ranges reflect field deployments. Your results depend on scope, discipline, and leadership follow-through.

Schedule protection

2 to 5 days head start on early milestones. Faster barrier resolution.

Engagement increase

40 to 70 percent increase in worker participation signals and voice events.

Retention lift

10 to 30 percent improvement in 90-day retention for new hires.

Absenteeism reduction

10 to 30 percent reduction on long duration jobs.

SIF risk reduction

More precursor detection. Fewer first-week incidents for new hires.

How it works

Deploy in days, not months

Pick one kit aligned to your top pain.

Install the daily rhythm with supervisors and crews.

BootLink it so leadership sees and responds.

Review weekly, then add the next kit once results appear.

What's In A Kit

Everything needed, ready to use.

  • Field-ready tools and prompts crews actually use

  • Supervisor quick-starts and meeting guides

  • On-tool QR for just-in-time supports

  • BootLink loops that carry insight to leadership

  • Measurement plan and weekly review sheet

  • Recognition inserts to reinforce wins

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Trusted in the World’s Toughest Environments

Schedule Protection (Drumbeat Cadence + Pulse Check)

Up to 5-day head start on critical-path milestones.

Major turnarounds delivered ahead of schedule via daily variation planning and frontline alignment.


Seen on Deepwater Pathfinder
+ Murphy Oil Turnaround

Participation Lift (Smart Start + Speak Up + Drumbeat)

40–70% increase in worker participation signals.

Crews shift from silence to contribution using SMART goals, CARE check-ins, and job-start rhythms.


Documented across Suncor Fort Hills and Midstream deployments.

Absenteeism Down (Recognition Framework + Drumbeat)

10–30% drop on long-duration jobs.

Consistent recognition and planning clarity keep teams present.


Observed on multi-week capital projects in remote environments.

New-Hire Safety (Smart Start + Recognition Framework)

Orientation plus CARE prompts help new workers speak up before uncertainty becomes risk.


Field-tested in high-turnover, high-hazard zones.

Why Deployment Kits Win

Conventional Safety & Ops JW Toups Deployment Kits
Top-down control Ground-up awareness and voice
Workers seen as liabilities Workers seen as untapped insight
Silence at the end of the day Reflections and improvement at every level
Fixed training modules Dynamic tools embedded in the rhythm of work
Focused on reporting and rules Focused on trust, learning, and daily feedback
Attempts to “motivate” disengaged teams Activates pride, contribution, and shared goals

 

FAQs

Most teams see signal shifts in 2 weeks and visible outcomes in 30 to 90 days.

No. Kits work with your current tools. BootLink loops can be added for visibility.

Yes. Kits respect craft pride and improve handoffs. This is not surveillance.

Yes. Owners and GCs can support subcontractors with kit deployment.

Pick one kit, one crew, one milestone. We guide the weekly review.

Thanks to your system, we’ve revitalized our BBO process. Posters are showing up everywhere, people are studying the data, and we’ve got more observations and more enthusiasm than we’ve had in a long time. I have been asked to make presentations to the president of our company to show him just how amazing your system works.

BBO Coordinator of Oil Refinery

The system worked like magic! Having the ability to auto-email our contractors represented on site and in the office with data only pertinent to them is awesome. The action and the follow-up is immediate and visible. We are now breaking new records.

Safety Director of Oilfield Refinery

Start with one kit. Prove it in 30 days.

No one-size-fits-all program. No generic demo. We build with you, for your field realities.

safety-helmet-on-top-of-blueprints

JW Toups Insights

Strategies to Transform Your Workplace

Discover practical approaches to enhance your safety culture, improve operational efficiency, and implement solutions that drive measurable results.