Proven in billion-dollar outages and turnarounds

Stabilize your capital projects in a constrained skilled labor market

Deployment kits plug into live projects to quickly improve stability, safety, and participation. For capital work above $25M, BootLink gives leadership daily visibility and control across the portfolio.

Schedule an Executive Briefing See How a 90-Day Pilot Works

2–5 days head start on critical milestones

40–70 percent increase in worker participation signals

10–30 percent improvement in 90 day retention for new hires

10–30 percent reduction in absenteeism on pilot projects

Early pilots focus on a single high-impact area so you can prove results without disrupting existing systems.

construction-worker-walking-alone

The labor is constrained.
The work is not.

Owners and executives are being asked to deliver more capital work with a shrinking pool of skilled people. Traditional fixes like more training, more posters, or more software do not change what actually happens in the field. The result is unstable crews, schedule drift, serious incidents, and avoidable waste on projects that are too important to fail.

  • Multiple critical projects competing for the same limited workforce
  • High turnover and early attrition on tough sites
  • SIF exposure and near misses that keep leadership awake at night
  • Rework, delays, and cost growth that erode project returns

The problem is not that people do not care. The problem is that the system does not know how to use the people it already has.

man-working-climbing-oil-tank

Who JW Toups is built for.

We work with leaders who are responsible for complex, high-risk work and who know the current model is not enough. Our clients typically lead:

  • Capital projects in industrial, energy, and infrastructure environments
  • Portfolios that include outages, turnarounds, brownfield upgrades, and new builds
  • Organizations where safety, schedule, and workforce stability are all mission critical

If you are running a single site or a handful of projects and want quick gains, you can start with deployment kits on live work.

If you are responsible for a capital program with projects above $25M and need a systemic answer, BootLink becomes the operating system for how your workforce plans, executes, and speaks up.

Two ways to stabilize work and workforce

You do not have to choose between a small initiative and a risky transformation. We offer two connected paths that meet you where you are and grow with your portfolio.

Choose Your Path

Owners & Executives

Cut 28–33% waste by converting worker insight into daily execution.

See the owner's view

General Contractors & Project Managers

Win bids and hit schedules with crew-level clarity and feedback loops.

See the GC path

Subcontractors & Superintendents

Reduce turnover and rework with a 15-minute daily rhythm.

See the field path

Safety Leaders & HR

Lower SIF exposure while improving morale and retention.

See the safety path

Two ways to stabilize work and workforce

You do not have to choose between a small initiative and a risky transformation. We offer two connected paths that meet you where you are and grow with your portfolio.

Deployment Kits: fast starts on live projects

Deployment kits are focused, non-disruptive campaigns that sit on top of your current systems. Each kit targets a specific problem that is costing you stability today.

  • Improve onboarding and early retention on tough sites
  • Create a daily drumbeat that connects goals, barriers, and action
  • Lift morale and recognition in high-stress environments
  • Turn tally books and job aids into smart feedback tools
Ideal for:

Projects of any size that need quick, measurable gains
Leaders who want proof on one or two sites before scaling up

Explore Deployment Kits

BootLink: operating system for capital work above $25M

BootLink is a human-centered operating system for high-risk work. It integrates belief, daily drumbeat, and worker voice into the way you plan and execute projects, so your portfolio is not at the mercy of labor volatility.

  • Aligns leadership, supervisors, and workers around a shared way of working
  • Builds a daily rhythm where crews plan, act, and report variation the same way
  • Creates a clear path for insights to travel from the field to decision makers
  • Gives executives real-time visibility into execution risk across key projects
Ideal for:

Owners and contractors with multiple capital projects above $25M
Organizations that want a repeatable system, not another standalone program

See How BootLink Works

Deployment Kits: fast starts on live projects

Deployment kits are focused, non-disruptive campaigns that sit on top of your current systems. Each kit targets a specific problem that is costing you stability today.

  • Improve onboarding and early retention on tough sites
  • Create a daily drumbeat that connects goals, barriers, and action
  • Lift morale and recognition in high-stress environments
  • Turn tally books and job aids into smart feedback tools
Ideal for:

Projects of any size that need quick, measurable gains
Leaders who want proof on one or two sites before scaling up

Explore Deployment Kits

BootLink: operating system for capital work above $25M

BootLink is a human-centered operating system for high-risk work. It integrates belief, daily drumbeat, and worker voice into the way you plan and execute projects, so your portfolio is not at the mercy of labor volatility.

  • Aligns leadership, supervisors, and workers around a shared way of working
  • Builds a daily rhythm where crews plan, act, and report variation the same way
  • Creates a clear path for insights to travel from the field to decision makers
  • Gives executives real-time visibility into execution risk across key projects
Ideal for:

Owners and contractors with multiple capital projects above $25M
Organizations that want a repeatable system, not another standalone program

See How BootLink Works

How we work with you.

Whether you start small with one kit or through a pilot of BootLink, the engagement follows a clear, practical sequence.

Step 1 – Clarify the stakes and choose the starting point

We begin with an executive briefing and a short discovery process. Together we identify:

  • The project or portfolio where stability matters most
  • The specific pains you want to move first
  • The measures that define success for you in 30 to 90 days
Step 2 – Deploy targeted kits and daily rhythm

We configure deployment kits and drumbeat practices to fit your site and workforce. This includes:

  • Simple field tools that crews can use on day one
  • A daily and weekly cadence that surfaces goals, barriers, and improvements
  • A clear path for worker insights to move to supervision and management
Step 3 – Scale what works through BootLink

As results come in, we work with you to decide whether to:

  • Extend deployment kits to additional projects
  • Expand into the full BootLink operating system for capital work above $25M
  • Integrate lessons into your internal playbooks, standards, and training

How we work with you.

Whether you start small with one kit or through a pilot of BootLink, the engagement follows a clear, practical sequence.

Step 1 – Clarify the stakes and choose the starting point

We begin with an executive briefing and a short discovery process. Together we identify:

  • The project or portfolio where stability matters most
  • The specific pains you want to move first
  • The measures that define success for you in 30 to 90 days
Step 2 – Deploy targeted kits and daily rhythm

We configure deployment kits and drumbeat practices to fit your site and workforce. This includes:

  • Simple field tools that crews can use on day one
  • A daily and weekly cadence that surfaces goals, barriers, and improvements
  • A clear path for worker insights to move to supervision and management
Step 3 – Scale what works through BootLink

As results come in, we work with you to decide whether to:

  • Extend deployment kits to additional projects
  • Expand into the full BootLink operating system for capital work above $25M
  • Integrate lessons into your internal playbooks, standards, and training

In most cases, we can move from briefing to first deployment in weeks, not quarters.

What you can expect in the first 30 to 90 days.

Schedule stability

  • More consistent daily planning and barrier removal
  • 2–5 day head start on key milestones compared to similar work

Workforce participation

  • 40–70 percent increase in meaningful worker participation signals
  • More crews using a common method to surface risks and improvements

Retention and absenteeism

  • 10–30 percent improvement in 90 day retention in targeted roles
  • 10–30 percent reduction in absenteeism on pilot projects

Safety and SIF risk

  • Reduction in at-risk conditions and behaviors identified through the system
  • Clearer linkage between field insights, controls, and leadership action

In most cases, we can move from briefing to first deployment in weeks, not quarters.

Deployment kits you can plug into live work.

Start by focusing on the problem that is costing you the most right now. Each kit includes field tools, simple routines, and reporting that fits your current systems. (Swipe on mobile)

workers-safety-training
Onboarding & Turnover Elimination

Smart Start Kit

Lay the groundwork for success with values-based onboarding and orientation tools that shape first impressions and lasting habits.

Kickstart with Values
workers-meeting-drumbeat-cadence-kit
Daily Management System

Drumbeat Cadence Kit

Establish a strong daily rhythm with tools that embed check-ins, planning habits, and worker-management alignment into the workday.

Activate Workday Flow
workers-shaking-hands
Motivation & Retention 

BootLink Recognition Framework

Fuel morale and reinforce desired behavior with printable posters, award templates, crew storytelling tools, and family-delivered appreciation.

Kickstart with Values
worker-pointing-to-problem-spotlight-campaigns
Immediate Fixes

Spotlight Campaigns

Drive focus on emerging risks or recurring safety themes with ready-to-deploy education packs, conversation prompts, and challenge-based rewards.

Focus the Field
worker-reviewing-morning-plan-clarity-first-kit
Clarity, Focus & Alignment

Clarity First Kit

Implement a rhythm that sets intention, sharpens focus, and aligns expectations.

Fuel Daily Focus
worker-reviewing-machine-sif-shield
SIF Prevention

SIF Shield

Get full support for serious injury and fatality prevention with just-in-time knowledge tools, jobsite visuals, peer checks, and smart integration.

Deploy Field Defense
worker-and-family-standing-in-field-family-link-pack
Family Partnership

Family Link Pack

Build pride and connection with home-front newsletters, wellness prompts, recognition tools, and take-home updates that involve the whole family.

Send Pride Home
welcome-in-multiple-languages-visual-communication-kit
Visible Culture

Visual Communication Kit

Turn your jobsite into a living culture, complete with visual cues, decals, QR prompts, and signage that reinforce pride, purpose, and presence.

Deploy Jobsite Signals
workers-receiving-gear-crew-link-kit
Day One Belonging

Crew Link Kit

Create instant team identity with onboarding swag, welcome kits, and customizable items that foster belonging from day one.

Foster Team Identity
workers-adjusting-machine-moment-of-clarity
Awareness to Improvement

Moment of Clarity

No blame. No clipboard. Just meaningful discovery. This model transforms traditional behavior-based safety into collaborative discovery.

Create Clarity Together

Why this works when other programs do not.

Traditional programs JW Toups and BootLink
Treat safety, engagement, and performance as separate initiatives Integrate safety, productivity, and engagement into a single daily rhythm
Rely on sporadic training and messaging that fades after the event Use simple field tools and tally books that workers already carry
Push more forms and software on top of already overloaded crews Focus on worker voice, psychological safety, and system response
Assume workers are the problem instead of the unused engine of performance Give leadership clear, aggregated insight without drowning them in data

The system is not about more compliance. It is about creating a way of working that lets people do their best work and gives executives the visibility they need.

 

Your success is our guarantee: every deployment is a partnership, backed by ongoing support and ROI measurement that ensures results long after the purchase.

Thanks to your system, we’ve revitalized our BBO process. Posters are showing up everywhere, people are studying the data, and we’ve got more observations and more enthusiasm than we’ve had in a long time. I have been asked to make presentations to the president of our company to show him just how amazing your system works.

BBO Coordinator of Oil Refinery

The system worked like magic! Having the ability to auto-email our contractors represented on site and in the office with data only pertinent to them is awesome. The action and the follow-up is immediate and visible. We are now breaking new records.

Safety Director of Oilfield Refinery

Ready to see what this would look like on your projects?

If you recognize the pressures of a constrained labor market and an overloaded workforce, the next step is a short executive session. We will look at your current portfolio, identify high impact starting points, and outline what a 90 day pilot would require.

safety-helmet-on-top-of-blueprints

JW Toups Insights

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Discover practical approaches to enhance your safety culture, improve operational efficiency, and implement solutions that drive measurable results.

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